2013 Sales Report: More Than One in Ten Porsche Cars Sold Were Diesels

By Jeremy Del Nero on 3 January 2014
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2013 Porsche Cayenne Diesel in Reutte, Austria

2013 Porsche Cayenne Diesel in Reutte, Austria

Porsche announced that 2013 was its best year ever for U.S. sales.  The automaker reported a 21% increase in overall sales over last year, and diesel sales increased by nine percentage points, accounting for 13% of the automakers total sales.

On Friday, Porsche announced U.S. sales figures for 2013, which totaled 42,323 vehicles, a year-over-year increase of 21%.  Porsche had sold 35,043 cars in 2012, which was also a 21% year-over-year increase.  2013 marks the first time that the company had sold over 40,000 cars in one calendar year.

The automaker’s most popular vehicle, the Cayenne, made up 44% of Porsche’s U.S. sales in both 2012 and 2013.  In 2013, however, 29% of Cayennes sold were diesel models compared to 10% of the Cayennes in 2012.  The percentage translates to approximately 3,812 more Cayenne Diesel sales in 2013, a 350% increase.

The Cayenne Diesel debuted in the U.S. at the 2012 New York Auto Show.  The 2014 model starts at $57,575.  The SUV’s 3.0 L V6-cylinder engine develops 240 horsepower and gets an estimated 19 mpg (12.4 l/100 km) in the city and 29 mpg (8.1 l/100 km) on the highway.

(Photo: Accura Media Group)