Chrysler Firms Up Plans for Diesel Launch with EcoDiesel

By Paul Riegler on 9 July 2012
  • Share

Chrysler may introduce its diesel-powered models in the U.S. under the EcoDiesel trademark.   The automaker filed to register “EcoDiesel 3.0L” with the U.S. Patent and Trademark Office on June 25, 2012.  The badge design submitted with the application includes a leaf and EcoDiesel 3.0L, where the 3.0 indicates the engine’s displacement.  The application states that Chrysler intends to use the trademark for motor vehicles and passenger cars.

Interestingly enough, another company, Technocarb Equipment, filed to register the mark “EcoDiesel System” for an anti-pollution device for engines and motors a month earlier.

Chrysler will debut the 3.0-liter engine in the 2014 Jeep Grand Cherokee, which the automaker is likely to introduce in early calendar year 2013.  Chrysler had originally announced that the diesel-powered Jeep would debut as a 2013 model.  The delay will allow the company to introduce the diesel Jeep with a more efficient transmission.

The V-6 engine, built by VM Motori and developed with the help of Fiat, Chrysler’s owner, is already offered in several Chrysler models sold in Europe, including the Jeep Grand Cherokee.  That model is manufactured at the Jefferson North Assembly Plant in Detroit, Michigan and it is likely that U.S. buyers will see a similar model here.

The Jeep should offer impressive fuel economy when it arrives here.  The diesel engine develops 237 hp and 405 pound-feet of torque and is rated at 8.7 l/100 km (27 mpg) in the city and 6.03l/100 km (39 mpg) on the highway in the EU cycle.  Expect slightly less impressive numbers when mated to a ZF eight-speed automatic.

In addition to the Jeep Grand Cherokee, Chrysler is expected to offer a diesel variant of the 300 sedan in early 2013 as well, using the same engine.